24th Mar 2021
As EPDs are increasingly used by organisations to provide verified, reliable and transparent environmental information on their products and services, EPD Australasia is taking steps to ensure that organisations understand the EPD process and how best to use EPDs both to benchmark their environmental progress and to market their green strategies.
The first webinar in this new series will focus on the use of EPDs in marketing and feature representatives from two companies who have successfully used their EPD investment to communicate their green credentials.
If you’ve been wondering how to make the most of your investment in EPDs, or even whether such an investment would be worthwhile, do not miss EPD Australasia’s upcoming webinar Using EPDs to support your environmental marketing strategy.
This is an opportunity to learn from EPD owners themselves, how they have incorporated EPDs into their marketing strategies as a way to communicate environmental credentials.
Asaleo Care’s Head of Marketing B2B, Rochelle Lake has led many first to market sustainability initiatives that aim to educate customers, change behaviour and improve environmental outcomes. She will share her experiences and explain how she has used EPDs in these initiatives.
National Sustainability Lead for Holcim (Australia) Pty Ltd, Evan Smith was pivotal in the delivery of Australia’s first EPD for ready-mix concrete. He has also played a leading role in Holcim becoming the first company in Australasia to earn EPD Process Certification. He will provide insight into how Holcim’s EPD leadership has benefited their business.
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