EPDs are a transparent way to communicate your products environmental credentials and provide information for customers to make informed purchasing decisions. Speakers from Holcim Australia and Asaleo Care will speak about how their EPDs have been used as a key component of their environmental marketing strategies.
Meet Rochelle Lake Head of B2B Marketing at Asaleo Care, a market leading hygiene and personal care company that manufactures and sells the Libra, TENA, Tork and Purex brands across Australia, New Zealand and the Pacific Islands.
Rochelle has worked in the hygiene and paper industries for over 35 years, which are sectors that have a strong focus on sustainability.
Asaleo Care is a leader in innovation and sustainability and Rochelle has led many first to market sustainability initiatives that aim to educate customers, change behaviour and improve environmental outcomes.
Evan Smith has over 17 years’ of environmental and sustainability experience within the rail, road, infrastructure, construction and mining sectors. He holds a Bachelor of Environmental Engineering and is also a Chartered Engineer. Evan was pivotal in the delivery of Australia’s first Australia’s first Environmental Product Declarations (EPDs) for Ready-mix Concrete and most recently Australia’s first carbon neutral ready-mix concrete.