The Australasian EPD Programme

Using EPDs to Gain Market Advantage

Environment Product Declarations have fast become the benchmark when it comes to measuring and reporting the environmental impacts of a product or service. As the world becomes increasingly aware of the importance of sustainability and that EPDs provide the credible and verified data to measure impact and progress, the potential to use EPDs for market advantage grows.

In a recent webinar, experts from the International EPD System and sustainability consultants thinkstep laid out the many ways that companies can capitalise on their investment in an EPD.

From a marketing perspective the EPD provides environmental information that can be used throughout marketing and corporate communications.

Internally, EPDs support more sustainable decision-making processes, increasing transparency and reliability. The results can also be used to inform future product development and improvements.

In many industries an EPD has also become almost a “must have” for public tenders.

The slides and audio from the webinar are publicly available and can help in understanding the value of an EPD and how to maximise your return on investment.

Audio available here.

Slides available here.

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